You Can’t Win the Game If You Don’t Know How to Play It [E229]

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a…

How I Met Chris Cloutier, and Why You Should Go to AAPEX! [E64]

Thank You To Our Partners The Institute, AutoFlow, Shop Dog Marketing, In-Bound, Express Watch Full Video Episode I’m sharing a story I don’t tell often – my first time attending AAPEX (Automotive Aftermarket Products Expo) in 2017. At the time I first attend – I had just left the family business, was traveling on my…

The Power of Story [E173]

Thanks to our Partners, Shop Boss and AppFueled Brian and Kim Walker sit down with Wayne Marshall, CEO of The Institute for Automotive Business Excellence, to explore the real power behind storytelling in the auto repair industry. With deep roots in manufacturing and marketing, Wayne shares how his own journey and the stories along the…

Keys, Clones, and Cobra Effects with Mike Maleski [E205]

Thanks to our Partner, NAPA Autotech Training and Pico Technology Watch Full Video Episode Live(ish) from ASTA 2025 in Raleigh, I “borrow” a guest from a Keith Perkins immobilizer class: Mike Maleski of PSK Automotive and Rosedale Technical College. We dig into the business of keys/immobilizers—what drew him in, locksmith gatekeeping, where OE tools beat…