Project Alpha: The Acquisition of a Hidden Gem [E187]

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a…

Tough Talk: Tips for Calmly Tackling Controversial Topics with Evan Wisner [E013]

Thank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound: Watch Full Video Episode The title of this show, Speak Up, might spark some funny reactions—some may assume it’s all about raising your voice on big issues. That’s not entirely off, but there’s a right and a wrong way to talk about…

How to Prepare for Disaster [E140]

In this episode of Business by the Numbers, Hunt Demarest, CPA, from Paar Melis and Associates, breaks down essential steps every auto repair shop should take to prepare for unexpected disasters. After hearing about a client’s close call during a recent Florida storm, Hunt talks about practical advice, tax implications, and planning tips to safeguard…

How To Rank Auto Repair Keywords In Large Cities [E122]

Welcome to another episode of the Auto Repair Marketing Podcast. Today we’re diving into an essential topic for shops in competitive markets—how to rank auto repair keywords in a large city. If you’re in a big city like Houston or Atlanta, you know how tough it can be to stand out among hundreds of other…

Integrity, Bias, and The Cobra Effect [E156]

Thanks to our Partner, NAPA Autotech NAPA Autotech’s team of ASE Master Certified Instructors are conducting over 1,200 classes covering 28 automotive topics. To see a selection, go to napaautotech.com for more details. Matt explores integrity and ethical behavior in the automotive repair industry. Using a reality TV challenge show as a metaphor, Matt illustrates…